Apr 13 • 9AM PT • S01 E01

AI Search Doesn't Have To Be Dramatic

AI search doesn’t have to be a bear. Meet Webflow AEO.

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The AEO Edition
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The Drop

Today's lineup

Watching now

AI Search Doesn't Have To Be Dramatic

AI search doesn’t have to be a bear. Meet Webflow AEO.

Episode
3 min 0 sec

Intro to the Week

Marissa opens FlowTV Season 1 from the Liminal Space.

Episode
1 min 28 sec

Intro to Episode 02

Marissa opens the day from the Liminal Space.

Episode
2 min 00 sec

The Evolution of Discoverability

The full arc from blue links to AI answers. 

Episode
18 min 23 sec

The Answer: Executive Roundtable

CMOs weigh in on what AEO readiness actually looks like.

Episode
13 min 31 sec

Recap of Episode 02

Three takeaways and a preview of what’s coming.

Episode
2 min 09 sec

Intro to Episode 03

Marissa kicks off day three from the Liminal Space.

Episode
2 min 13 sec

The Answer: Practitioner Roundtable

Real talk from practitioners actively optimizing for AEO.

Episode
13 min 09 sec

Built Different: Webflow on Webflow

See what AI sees when it reads webflow.com.

Episode
8 min 6 sec

Demo: Webflow AEO

One platform to track, fix, and own AI discoverability.

Demo
5 min 45 sec

Recap of Episode 03

The day's highlights and what's dropping tomorrow.

Episode
2 min 12 sec

Intro to Episode 04

Marissa kicks off day three from the Liminal Space.

Episode

Premiere: Own Your Narrative

Real brands, real stakes, real transformation.

Documentary

Recap of the Week

The best of Flow TV, narrated highlight-reel style.

Episode

Go deeper on AEO

Blog

Introducing Webflow AEO: an agentic, closed-loop system for AI discovery

Measure how your brand shows up in AI answers, get prioritized recommendations, and ship improvements at scale with the help of AEO agents — all natively in Webflow.

Read blog post
Report

The AEO Divide

Insights from 400 marketers on how teams are approaching AEO.

Read the report
Webinar

How AI decides what to trust

Webflow, Reddit, and G2 explore how owned experiences and earned trust influence discovery.

Watch the webinar
Checklist

Your AEO checklist

Assess where you’re strong and where you still have gaps in your AEO strategy.

Try the checklist

WEBFLOW AEO · COMING SOON

Own your visibility in AI search.

See how AI engines find your brand. Get prioritized recommendations. Ship improvements. All within Webflow.

Schedule a demo
Learn about AEO
Video transcript

I have the same question every quarter, which is what the hell is the point of SEO anymore? It's not dead, it's just zero click. Traffic is down 25%, and we're still not showing up in AI search. And when we do show up, the information is all wrong. I have no idea where it's pulling from.

I don't know what to tell you. I mean, we've updated the keywords like three times. No no no no no keywords, keywords, keywords do not control AI answers. All right, you tell me then, what do you suggest we should do?

Did you just throw a dongle? You are a dongle. You can't just go around throwing dongles at people. We're cooked, bro. Cousin, you're scaring the intern.

Sidebar. Where the hell is Dave? Dave accidentally locked himself in the closet, again. Can someone get the custodian? I'm starting to freak out.

Look, I know we're all scared, but does anyone have any new ideas? I don't know. What about backlinks? I mean, we could just run an outreach campaign.

Excuse me. Could I just like, borrow that for just one second? Don't you dare throw that dongle. Ha ha ha. Sorry. I giggle when I get nervous. Oh, no no no no no. You giggle. No, no. Have yourself a giggle because this, Oh yeah, it's funny.

Dave has been working for months to get this right. Dave is stuck in the closet. Guys? We are losing on discoverability. Do it! I dare you. I'm begging you. Don't do it. Don't throw that dongle.

AI has no clue what our product is, and you you're talking about keywords and backlinks. Well, this is what I think of your AI strategy. You can't just throw dongles at me. Guys, we need to calm down.

It doesn't have to be like this! Look, I've been doing some research here, and the name that keeps popping up is Webflow. Their new AEO feature lets you see exactly how you show up in an AI search. It tells you exactly what you need to improve and ships those changes instantly, all within one platform.

So basically, it improves your visibility and AI search without requiring deep AEO expertise. Wait, so we can actually see what prompts we show up for. And where we're missing from answers. Yes, Jeff. And Webflow's agents automatically handle the website optimizations, so you can 86 those open dev support tickets.

Hold on. Wait a second. When did you get changed? I wear suits now. AEO doesn't need to be a bear. Own your narrative, with Webflow.

Hello?